“Cold Calling” company fined £75K for breach of privacy

UK Human Rights Blog

iStock_000018110696XSmallReactiv Media Limited v The Information Commissioner (Privacy & Electronic Communications Regulations  (2003) [2015] UKFTT 2014_0213 (GRC) (13 April 2015) – read judgment

Although an individual’s right to privacy is usually thought of in the context of state intrusion in one form or another, in reality the real threat of intrusion in a society such as ours comes from unsolicited marketing calls.

What many people may not be aware of is that if an individual has registered with the Telephone Preference Service, these calls are unlawful and the company responsible may be fined. It is therefore worth making a complaint, even if one instinctively feels that taking such a step will invite more intrusion. This case is a nice illustration of privacy being upheld and the rules enforced against an unscrupulous and persistent offender.

TPS is operated on behalf of the direct marketing industry by the Direct Marketing Association (DPA)…

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About Roger Nield MBE

Safety Director for the SMPL Organisation and supporting our Vulnerable Veterans Programme.
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