Social media – why do you do it?

Amandacomms's Blog

It has been an extremely busy week where I have been all over the country from Manchester to London and then Coventry. All the trips appeared to be necessary and useful but how do I evaluate how my time has been spent? Interestingly, one of the trips I made was to a workshop considering how to evaluate the use of social media.

There is so much information that is available now to people using social media. You can analyse the content, the audience, the impact, the engagement, the reach…in fact the list just goes on and on. All the detail you can find through the social networks own analytics and third party apps and programmes is useful. But do you really need it?

For me the key is to go back to the beginning. What is it that you want your social media use to achieve? Is it about engagement…

View original post 291 more words

Advertisements

About Roger Nield MBE

Safety Director for the SMPL Organisation and supporting our Vulnerable Veterans Programme.
This entry was posted in Uncategorized. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s